Event ROI measurement approaches

Part Three of Three - Analysing event ROI insights

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You've now got an array of data. This is where the hard-work starts. You now need to dive into the data.

In the final part of our definitive guide to event ROI and analytics, we'll go through some of the issues at play when it comes to analysing insights from the data you've diligently collected.  

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Glisser is incredibly simple to use. I think the stat that rang most true was that one in five people at the summit asked a question. That wouldn't happen at a normal event without Glisser.
CHRIS FINNEGAN
Marketing & Communications Manager
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